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Article: BREITLING REDEFINES ELEGANCE: INTRODUCING THE NEW LADY PREMIER COLLECTION

BREITLING REDEFINES ELEGANCE: INTRODUCING THE NEW LADY PREMIER COLLECTION
Breitling

BREITLING REDEFINES ELEGANCE: INTRODUCING THE NEW LADY PREMIER COLLECTION

Radiant Jewellers is thrilled to announce the arrival of Breitling’s latest masterpiece: the Lady Premier collection. Blending timeless 1940s inspiration with contemporary sophistication, this line is designed for the modern woman who values both style and substance.

 

We’re excited to present two distinct sizes, each with its own unique character, to perfectly suit your clients' preferences.

 

The Lady Premier 32: Jewelry-Inspired Precision

Crafted for those who appreciate a classic, jewelry-focused timepiece, the Lady Premier 32mm is a statement of refined elegance.

 

Key Feature: Features a stunning new tapered seven-row Chevron bracelet, offering a feminine and comfortable fit.

 

Movement: Powered by the ultra-precise COSC-certified Breitling Caliber 77 SuperQuartz™.

 

Design: Available with diamond-set bezels and a closed caseback, emphasizing its sleek, sculptural silhouette.

 

Perfect For: Clients seeking a luxurious, everyday watch that combines effortless style with rock-solid reliability.

The Lady Premier 36: Modern Automatic Sophistication

For the client who desires a bolder presence and the prestige of an automatic movement, the Lady Premier 36mm delivers.

 

Key Feature: Equipped with the high-performance COSC-certified Breitling Caliber 10 automatic movement.

 

Design: Showcases rich, ombré dials paired with elegant alligator-leather straps and Breitling’s interchangeable system for versatility.

 

Options: Available in stainless steel, two-tone, and full 18k red gold with diamond bezels.

 

Perfect For: The discerning woman who views her watch as a central piece of her wardrobe and values mechanical craftsmanship.

 

A Legacy of Style

The Premier line was originally created by Willy Breitling in the 1940s to transform the chronograph into an object of beauty. This new Lady Premier collection draws direct inspiration from that heritage and from Willy’s wife, Beatrice, who was a defining creative force for the brand. It’s a celebration of confidence, ease, and a touch of fun.

 

Your Selling Points:

 

  • Heritage Meets Modernity: A direct link to Breitling’s elegant 1940s designs, updated for today.

  • Uncompromising Quality: Every model is COSC-certified, guaranteeing exceptional precision.

  • Versatile Sizing: The 32mm and 36mm options cater to a wide range of tastes and wrist sizes.

  • Jewelry Appeal: With diamond-set options and sculptural details, it’s as much a piece of fine jewelry as it is a watch.

 

The Lady Premier collection is now available at Radiant Jewellers. 

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